Military ID Verification Services

Increase brand loyalty and sales by providing discounts to active duty, veterans, military spouses, and families.

Salute the military community with exclusive military discounts for active duty, veterans, military spouses, and families.

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Why Offer a Military Discount

According to an ID.me survey, a military discount program is a surefire strategy for building brand loyalty in this community:

84%
of military consumers will buy a brand year-round if it offers them a special discount.
95%
of military consumers will also choose a brand that offers an exclusive discount over a brand that doesn't.
Why companies verify military status with ID.me

Frictionless Customer Experience

First-time military verification is quick. Returning customer verification is even faster.

Customers are re-verified in 2 clicks without ever having to re-enter data. More than half of active duty military members and millions of veterans are already verified with ID.me.

Unrivaled Access to Authoritative Data Sources

Verify customers in real-time against the industry’s most comprehensive set of data sources.

ID.me is the only verification provider that allows the military community to verify using their USAA account, the military community’s preferred verification option.

Military Customer Acquisition

Acquire new military customers by promoting your exclusive discounts to ID.me’s military network.

ID.me will help you connect with military customers on social media, via email, and in the military community.

Who We Verify

ID.me verifies the military status of customers across the military community: active duty service members, reserves, veterans, spouses, and families. Together, they represent 47 million Americans and boast a whopping $1.4 trillion in purchasing power. Retailers can choose to make their offer accessible to the entire community or specific segments.

Service Members

Salute customers currently serving in the U.S. armed forces, including Active Duty, National Guard, and Reserves. There are 2.5 million Americans currently serving, and over half are already verified with ID.me.

Veterans and Retirees

Honor those who have served our country and build loyalty with a large consumer group. There are 21.3 million U.S. veterans, and their personal incomes are 12% greater than their non-veteran counterparts. Millions of veterans are already verified with ID.me.

Military Spouses

Thank the 22 million military and veteran spouses for their service on the home front. Military spouses are the predominant online shoppers and decision makers of the military family.

Military Families

Build loyalty with the entire military family. Military families on average have higher household incomes and more children going to school, making them a prime demographic during back-to-school and holiday seasons.

Identity Verification Options

ID.me offers multiple real-time military verification options to ensure coverage across the military community:

Your USAA Account

Your USAA Account

12MM USAA members can verify their military affiliation with ID.me using their existing USAA accounts. This is the most popular verification option on the ID.me platform.

.mil Email Address

.mil Email Address

Active duty service members can use a valid .mil email address to confirm their military service.

Military Service Records

Military Service Records

ID.me has access to multiple authoritative databases and military personnel records, including veterans who served prior to 1985.

Document Upload

Document Upload

Users can upload images of official documents to verify their military statuses. The ID.me team manually reviews document uploads within 60 seconds at a secure U.S.-based facility.

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What military users say about us

"I like the fact that I can go to multiple websites from shop.ID.me and the discount is already set up for me where I am shopping. It’s nice that I only have to verify once, and then every site I visit automatically applies my military discount."

Adam H.
Army Veteran

"ID.me has enhanced my life by speeding up verification processes; it is a huge burden lifted - especially since I'm a veteran. Accessing military discounts and the VA is so much easier."

Elizabeth B
Navy Veteran

"I use ID.me to shop at my favorite online stores. My friends and I didn't just serve to reap the benefits, but it's nice to have a small perk here and there to stretch our budgets even farther. It's so simple. Just log in and you're all set!"

Brad H
Navy Veteran
Case Studies
Lenovo

Lenovo

Learn how Lenovo’s military, student, and teacher discount programs drove growth, exceeded revenue projections, and protected the company from discount fraud.

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Moosejaw Case Study

Moosejaw Case Study

Learn how Moosejaw.com saw huge gains in its average order value and customer retention after launching military, student, and first responder discount programs with ID.me.

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Leesa

Leesa

Read how ID.me helped Leesa acquire new customers from specific segments like military, students, teachers, and first responders and accelerated revenue growth.

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Beyond Military Discounts

Honor those who serve your communities with exclusive discounts

Expand your exclusive discount beyond the military and show your appreciation to all those who serve our communities with an exclusive discount for multiple groups.