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What is ID.Me ? is the first identity verification network that allows you to prove your group affiliations online so you can access exclusive benefits and deals. Your account consists of the e-mail and password you choose when registering. You can verify your group affiliations–such as military, teacher, first responder, student– attaching your verified credentials to your account so that logging-in instantly gives you access to special retailer discounts meant only for you. And if you aren’t a part of an affinity group, you can simply shop from 3000+ offers and take VIP actions that generate points for greater cash back rewards.

What problem does solve?

Fraud costs retailers over $100 billion every year. Therefore, most retail brands have been unwilling to extend exclusive in-store loyalty group rewards to online consumers, without a way of verifying their eligibility. provides the leading ID verification platform for retailers, preventing fraud so that loyalty and affinity group members can finally access exclusive offers online and save money on the premium brands they love.

How do I use my account with third party sites?

Once you have verified your group affiliation, you will be able verify your affiliation with that group anywhere you see the corresponding group button in different retailer check-outs or ecommerce sites. For instance, if you verify your Military affiliation, you can log-on anywhere you see the Troop ID button displayed online. Or, if you verify your Student affiliation, then you can log-on anywhere you see the StudentID displayed online. Please keep in mind that organizations may only serve certain segments of a group.

What is Troop ID?

Troop ID is a credential issued by A TroopID credential allows verified members of the military community (e.g. Active Duty, Veterans, Retirees, Military Spouses and Military Family Members) to access programs and rewards intended exclusively for them. Please note that our retail partners may only accept certain segments of the military community for any particular offer. For example, an “Active Duty” Troop ID holder may be eligible for certain offers while a “Military Family” Troop ID holder may not be eligible for that same offer.

Can I shop directly on an retailer’s web site and still receive cash back for those purchases?

No. If you redeem a deal on a participating retailer’s site without going through the Marketplace web site and using our offer link to access the deal, has no visibility into your purchase and cannot tie your purchase to a cash back reward. Only by registering with and then shopping using our retail partner offer links provided on, can we credit your purchase and assign cash back points to your account.

Can I log-in to my account to verify my identity directly in a partner’s check-out flow and still qualify to receive that partner’s cash back rewards?

No. Logging in to your account through a partner web site during checkout, only gets you the discount associated with your credential (military, first responder, teacher, student). Please note that the partner may or may not have a current cash back deal with and any cash back deal offered by that partner may only be obtained by following an offer link on the Marketplace site.

How do I find a list of the places where I can use my

You can view our partners by visiting our Stores page, or you may use our search tool to search for our retail partners.

What makes privacy-enhancing for online shoppers?

Unlike other social media log-ins and Single-Sign Ons (SSO) that automatically share a consumer’s information with third parties, is consumer-centric. Consumers choose the retailers they wish to share their data with, while benefiting directly from their own data by accessing one-of-a-kind online discounts and advancing to VIP cash back level, earning VIP points for greater cash back rewards. With, consumers win and the web is made safer and more transparent for everyone.

Where is located?

All of’s employees and data centers are located in North America and is headquartered in McLean, Virginia.

How does protect data? uses bank-grade security practices to protect your data.

Physical Security: The most important layer of security is the physical layer. Our servers are hosted in SSAE 16 validated data centers protected by armed security guards, surveillance equipment and state of the art access control technology.

PII Encryption: Sensitive data on servers is tokenized and stored separately so that even if someone were able to break through our access controls, they would be unable to access customer information. We leverage an AES-256 data encryption solution with integrated key management utilized by many leading financial institutions.

Data Redundancy: We employ multiple levels of data redundancy from memory caches to redundant database servers to off-site backups performed several times each hour. Your data will always be safe with

A Safe And Secure Hosting Platform: is hosted within the Rackspace Cloud platform. Rackspace is a proven leader in the industry and has satisfied rigorous security audits to ensure the security of the data on their servers.

Is certified by the Federal Government to verify and protect a person’s identity? is approved by the Federal Government to issue High Assurance Federal Identity Credential Access Management (FICAM) digital identity credentials to U.S. citizens and consumers, as a certified Credential Services Provider (CSP) for the Federal Government. The FICAM Trust Framework Solutions Program (TSP) has approved as a non-PKI Credential Service Provider (CSP) and Token Manager ™ service, operating at Assurance Levels 3, 2, and 1. joins the likes of Google and Verizon by enabling American citizens to safely access government services online, while protecting citizens from online identity fraud. You can learn more about this certification here.

How do I use my account to claim discounts?

Once your group affiliation has been verified, you can begin using your group credential to claim discounts on partner sites.The steps for claiming benefits through a group button are simple and comparable to popular products like PayPal:

  • Click the group (Troop ID, Student ID, etc.) button whenever you see it on a participating retailer’s site.
  • A pop-up browser window will open. Check to make sure that the web address in the popup window is and log in to your account
  • Once you are logged in to a verified account, will request your permission to authenticate your group affiliation to the partner site
  • You decide whether you will give permission for the brand to receive your group affiliation
  • If you give your permission, will tell the merchant “Yes or No” with respect to your group affiliation and share the information listed on the screen.
  • You get the group benefit offered by the partner

Do I have to enter a code on a merchant’s site?

No! Simply click on the button that corresponds to one of your group affiliations, enter your verified e-mail and password and the discount will be applied.

Can I get cash back on my purchases without registering with or creating an account?

No. If you are not registered with and do not shop using’s Marketplace, lacks visibility and cannot credit your purchase to give you cash back rewards.

How can I get the maximum amount of cash back on my purchases through

You can earn the highest cash back on all of your purchases by advancing through the four levels of’s cash back program. You can advance through the cash back levels and unlock the highest cash back possible–VIP level–by taking actions to personalize your account, shop through, and share with friends. The fastest way to jump straight to VIP level cash back is by completing “Instant VIP” actions. Instant VIP actions include:

  • Signing up for an account
  • Connecting your Facebook account to
  • Verifying a group affiliation
  • Referring 25 friends to
  • Making 10 purchases through
  • Spending $2,500 this quarter through
View all cash back actions here.

How is my information used? operates on the foundational principle that our members control their own information. does not share, sell or rent your information to third parties. Ever. Individual information is only released to partner sites with our member’s explicit permission. The first time you access a benefit program on a participating site, will inform you that the application is requesting certain fields of information about you. limits information fields associated with a partner request to the fields that are directly associated with a legitimate partner need to establish eligibility. You must decide whether or not you wish to release that information or to keep it private on a case-by-case basis.

Who decides what consumer data is shared with retailers?

Consumers themselves decide to share or not share their pertinent data fields with retail partners when they decide to redeem an offer through always ensures that consumer information available for sharing consists only of the fields necessary to complete the transaction. For example, retailers do not need to see social security numbers to ensure a safe retail transaction and release a coupon to a consumer. Read Our Privacy Policy.

Why do you need my SSN and DOB? may require these pieces of information to verify that you are eligible for a particular benefit, particularly if the value of the benefit and the risk of fraud is significant. This information is only used to audit your eligibility. does not use this information for marketing or re-targeting purposes.

When do I get my cash back? pays cash back distributions quarterly, to members who have accumulated at least $10. Our first distribution will be made on February 1st for the September 15th - December 31st purchase period. Subsequent cash back distributions will be paid one month after the end of each quarter, as dictated by the schedule below:

  • Purchase Period Payment Date
  • January 1 – March 31 May 1
  • April 1 – June 30 August 1
  • July 1 – September 30 November 1
  • October 1 – December 31 February 1

*Cash back from purchases that do not settle within the purchase period, and cash back accumulations of less than $10 in a period, will be rolled into the next period for payout.

Why do leading retailers want to work with is an identity verification authority that also provides a consumer-centric marketplace where retail brands can advertise their best offers to their most valuable consumers. verification technology allows retailers to offer high-value discounts to affinity groups online, helping them migrate in-store loyalty programs to online channels, without the risk of fraud.’s Marketplace also combines promotions with gamification to incentivize consumer engagement with brands. And provides a complete multi-channel marketing engine for retail advertisers, including web, social media, SEO/SEM, social and email marketing programs.

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